Amy Spears

At Highmark Health, Amy leads the enterprise creative team, Tonic, and external agency partners to bring the person-centric brands and marketing to life across all experiences with extraordinary results.

Prior to joining Highmark Health in December 2019, Amy was the Divisional Vice President of Creative Advertising & Design at Walgreens Boots Alliance where she led the Walgreens enterprise creative team for nearly ten years. Amy and her team were responsible for the development and cohesive application of the brand tone and identity across all assets, and the creative strategy, design, and execution of integrated marketing initiatives.

With over 20 years of experience in advertising and marketing with multiple Fortune 40 retail and healthcare companies, Amy has continuously built and developed high-performing and award-winning brands and teams, with stellar cultures.