Kantar
Gregory Aston
Gregory Aston is the Chief Research Officer for Kantar’s Media division, where he is responsible for developing and advancing the foundational frameworks and methodologies for Kantar’s industry-leading advertising platforms. Prior to joining Kantar, Aston was an Agency leader, most recently at Havas Media, where he led a multi-disciplinary team delivering strategic and tactical insight to a broad spectrum of agency and client teams across research, buying, planning, strategy, new business and digital analytics departments.
Pete Rumpel
Pete Rumpel is the CEO of the North American Media Division for Kantar. Most recently Chief Revenue Officer and Managing Partner for ABI Research, a global advanced technology research and consulting firm, Rumpel has held a variety of global sales, marketing, business development, client success and product development roles over his career, including with SAP, Rosetta Stone and Gartner. As CEO of the Media Division, he ensures that the strategic needs for agency growth are connected to the overall Kantar platforms and offerings.
Kerry Benson
Kerry Benson is the Head of Content Analytics Practice in North America, where she is dedicated to developing new AI-powered solutions to boost creative effectiveness. She works alongside advertisers to create a more connected and holistic view into what drives creative impact and how that impact relates to ROI. Prior to Kantar, Benson has extensive experience in the agency space, most recently as the EVP, Managing Director at Hill Holiday.
Request your complimentary Competitive Category Report. Rich with insights into paid brand activity, this report highlights top advertisers in your category across all media as well as showcasing the creative effectiveness of their recent ads.
For an insider’s view of who’s making an impact in your client markets, visit: https://info.kantarmedia.com/mirren
Request your complimentary Competitive Category Report. Rich with insights into paid brand activity, this report highlights top advertisers in your category across all media as well as showcasing the creative effectiveness of their recent ads.
For an insider’s view of who’s making an impact in your client markets, visit: https://info.kantarmedia.com/mirren
Request your complimentary Competitive Category Report. Rich with insights into paid brand activity, this report highlights top advertisers in your category across all media as well as showcasing the creative effectiveness of their recent ads.
For an insider’s view of who’s making an impact in your client markets, visit: https://info.kantarmedia.com/mirren
