Forbes Marketing Chief Panel: Our Crystal Ball for the Agency Business
Each year, we invite a select group of clients – with ginormous budgets – to provide their frank and constructive perspective on the agency business. Sounds ominous, but it’s all good stuff. Forbes will guide the group through a discussion that addresses the marketing services clients most need right now, why they pay more for some agencies over others, the untapped opportunities for agencies – and how this will evolve over the coming year.